I'm working together with a couple of other people to create a professional-looking, optimised utilitarian landing page with the aim of recruiting the natural utilitarians out there who are not yet connected to the movement.

We were planning to split the website into three sections, the contents of each of which are outlined below:

I. General section

* a statement of utilitarianism.
* anecdotal evidence from Russell's first encounter with utilitarianism to support the claim that many find utilitarianism obvious upon first encountering it.
* a description of Giving What We Can and 80000 Hours as organisations working on issues a utilitarian should care about.
* a contact address in case visitors would like to get in touch with the rest of the utilitarian community.

II. Resources

* a link to felicifia and a brief list of readings on utilitarianism, specifically on

(1) world poverty;
(2) animal welfare;
(3) existential risk;
(4) theoretical aspects.
(There is a separate post requesting feedback on possible readings for each of these four subsections. Please post your suggestions, should you have any, as a comment to that post.)

III. Getting involved

* a description of GWWC and 80k.
* a reference to the same utilitarian contact address.
* short descriptions of other related orgs (The Life You Can Save, Global Happiness Organization, THINK).

We will post a link when the website is launched. However, we would be very grateful if you could tell us whether you think we should introduce any changes or additions to its structure or content. More general constructive feedback would also be much appreciated. Thanks.

This is very good, something I have thought about doing before. I'll make sure to read anything and everything you post to suggest improvements. At this stage, the structure looks ideal to me.

At what URL? If you made a really good page, perhaps you would seek utilitarianism.com from David Pearce?

Thank you, Ryan. Yes, the plan is to use Dave's utilitarianism.com as the domain for the landing page. We have already obtained his permission.

This sounds excellent, Pablo! Once the site is up-and-running, have you considered getting online ads pointing to it? One possible downside with this is that it might make the site feel commercial and thereby less respectable. But probably good content can make up for that mostly.